Labor Day Thank You to Troops: Foster Farms Tour Brings Surf, imposter Chickens and New Food Truck to Camp Pendleton to Thank Troops and Their Families
WHAT: Leading into Labor Day weekend, family owned Foster Farms is honoring the active military and their families for their hard work and contributions to our country with a special event at Camp Pendleton featuring its new food truck, infamous Imposter chickens and surfs up photo opp., and promotional t-shirts, hats, coupons and recipe cards for families. It’s an exclusive – and the only – military stop as part of Foster Farms’ West Coast “Take 75” Tour and campaign that celebrates and encourages families to take a break to reconnect over dinner. This is the company’s 75th year in operation.
As part of Take 75, Foster Farms is extending support to families in need along the West Coast by donating complete chicken dinners through partnerships with local food banks including the Jacobs and Cushman San Diego Food Bank. Foster Farms has partnered with the Jacobs and Cushman San Diego Food Bank to provide complete chicken dinners to 75 local families (300 family members) every week throughout the summer. The Tour will help raise awareness of how consumers can “Pass the Plate” to feed 75,000 more people in need by visiting Take75.com. For each social media share, Foster Farms will donate chicken for one meal to a local food bank.
Interviews and visuals for bumps, teasers
· Colorful visuals, photo opportunities, military families and Camp Pendleton spokespersons
· Festive Foster Farms Food Truck preparing and serving fresh Foster Farms recipes for visitors
· Uniformed military and their family members taking photos in front of a mock surfs up beach scene with the infamous Foster Imposter chickens
· Foster Farms spokesperson to comment on Foster Farms’ presence at Camp Pendleton to express gratitude to active military as well as support for the local community through its food bank partnership
WHEN: Thursday, August 28
12:00 p.m. – 4:00 p.m. (12–1 p.m. greatest number of families/troops expected)
WHERE: Camp Pendleton Commissary Parking Lot
Building 20850 Vandergrift Blvd, MCB Camp Pendleton, CA 92055
Gate closes to Vandergrift off of the 5 Freeway