Just A Short Note About The Military Press

The Military Press is the largest military news, sports and entertainment tabloid in California, with a distribution network that reaches over 200,000 military personnel every two weeks.

Our readers utilize us as a reference for things to do, places to go and services needed. Their guaranteed income represents California’s largest money market and your business will grow by remembering the military and their families in your monthly budget considerations. We service:

WE REACH OUR ENTIRE MARKET ON OR THE DAY BEFORE PAYDAY!

Military Press Facts

The Military Press is a direct pipeline to all branches of the military in California — Navy, Marines, Army, Air Force and Reserves. A bi-monthly publication distributed FREE to all military. The Military Press reaches all bases, in-port ships, key housing areas and VA Hospitals. We have newsracks in civilian high-traffic areas as well.

CIRCULATION

We divide California into zones for distribution.
Zone 1 is San Diego, with a distribution of 50,000.
Zone 2 is Riverside / San Bernardino, Los Angeles and Long Beach with a distribution of 25,000.
Zone 3 is San Francisco / Bay Area and Sacramento, with a distribution of 25,000.

FORMAT

The Military Press headlines Military News, VA information, Sports, Music and Entertainment. Other sections include Health & Fitness, Seniors, Concert Connection, and a huge classified section. We also have special promotions throughout the year, such as Air Show editions, Coloring Contests, Combined Federal Campaign, and various holiday issues. We have a very diverse readership that includes military and civilians. We offer our readers entertainment and information in one publication. We showcase advertisers that we feel respect and appreciate the military market and have a good service or product to offer at a fair price.

TIMING

The Military Press knows that when making purchases, timing is extremely important. That makes the timing of advertising just as important. That is why we deliver our papers on or the day before military paydays. This is normally the 14th day and the last day of the month. As with all consumers, when they have money in their pockets, they look for ways to spend it. To advertise a special discount or event on weeks when the military have no paychecks might not be so effective. Since the military is paid only twice a month, we make sure our papers are out there when they need them-and will use them.

ADVERTISING RATES

Frequency Contracts Must Run Consecutive Issues

Rates shown are per issue. Each issue is in the stands for 2 weeks

Mechanical Information

Ad Sizes

(Columns are not SAU. Measure is width x depth)

Fine Print

Guaranteed Positioning
Add 20% to earned rate only. 1/4 page & up, if available.

Process Color
Add $275 per color. (Non Commissionable)

Inserts
$50/M, single sheet, prepaid. (Rate can vary depending on size and weight.) Client provides finished product for insertion.

Agencies
Recognized Advertising Agencies, please call for commissionable rate card.

Credit & Payment Policy All advertising is accepted on a cash-with-copy basis unless an approved credit application is on file. All invoices not paid within 30 days will be charged interest at the rate of 11/2% per month, and forfeit any discounts and / or commissions.

Liabilities
Advertising not cancelled by advertiser within 72 hours prior to publication will be charged for said advertising space whether ad appears in space or not. Correction of ads or proofs must be completed by advertiser by deadline dates or ad will run “as is” and accounts will be billed accordingly. Ads received the wrong size will be rebuilt to size. Publishers reserves the right to reject any advertising. Advertiser agrees to accept all liabilities resulting from the content of their ad. Military Press’ liability for errors or omissions in advertising copy shall not exceed the amount of charges for the copy omitted or the space occupied by the error, nor shall errors of omissions cancel obligation for payment. Claims for correctness must be made within 3 days from publication. Advertiser will receive appropriate make-good credit once the cost of the error or omission has been determined.

Frequency Contracts
Any frequency contract cancelled before its completion will be prorated based on the rate of total times actually run.

File Formats Software Applications For Output
1. Adobe Acrobat (PDF) files with all fonts and hi-res images embedded.
2. EPS files with all fonts and hi-res images embedded.
3. Macintosh or PC QuarkXpress documents with all fonts included and images placed.
4. Macintosh Freehand documents with all fonts included and images placed.
5. Macintosh Photoshop.
6. Macintosh Illustrator with all fonts and images included.
7. Macintosh PageMaker with all fonts and images included.
* 1-2 are preferred formats. Files that do not meet our specifications may incur additional preparation charges.
* Files that require significant additional work (e.g. color correcting or placing images) will incur additional preparation charges.

Physical Media
• CDs - Macintosh Formatted

Hard Copy and Film Delivery of Materials
Send hard copy artwork or film to:

Military Press Newspaper
9715 Carroll Centre Rd., Ste 104
San Diego, CA 92126.

Internet Delivery of Materials
Please do not e-mail files over 1MB. We will retrieve files from an advertiser’s FTP site, our FTP information will be provided upon request. To send file via e-mail use: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it
Note: The following compression formats are supported: Stuffit,ZIP, BinHex, MacBinary and any auto-extracting format.

2010 DEADLINES

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